Looking back when another year passes, it’s easy to downplay or even forget how much we achieved. At work, we might be worn down from...

It was the morning of Saturday, 1 November 1755, All Saints' Day. Europe woke in shock and convulsed as unfathomable news spread fast. A...

It seems to be happening. Yet it’s been happening for a while. From beating world chess champion Gary Kasparov in the 90s to becoming the...

Rules exist for a reason. As soon as we’re born, we’re thrown into a world of structure and regularity. Limits and borders. Patterns and...

It’s one of those common-sense truisms: something that seems easy to grasp on the surface but is a hard pill to swallow. Or a difficult...

In an increasingly cacophonic world, our heads become filled with noise: the never-ending buzz and rumble of minds constantly projected...

It’s the same scenario: a fresh start somewhere new: a space, a job, a project. We arrive with fresh eyes, eager and excited for the...

For Greek philosopher Socrates and his disciple Plato, we humans are fundamentally good. There’s a natural tendency in us towards doing...

Happy new year! Welcome to the first Why Words Matter of 2022, the third (and hopefully final) part of the 2020 pandemic series. With its...

There’s something interesting about sculpture as an art form. At least the classical notion of sculpture. A block of hard, cold stone....

It’s an easy trap to fall into. To prioritise what we lack over what we “have”. To neglect what’s readily available to us and ...

In a world obsessed with doing, it’s hard to imagine a different way to relate to the constant unfolding of life other than through acting.

Why Words Matter Newsletter August 2021 It’s a business and marketing commonplace that by targeting everyone, you reach no one. After...

Why Words Matter Newsletter July 2021 Last month, we wrote about the small yet mighty details that make up our communications, shaping...

Why Words Matter Newsletter May 2021 Hello, As in many other things, the devil is in the detail when it comes to communication....

Last month, we looked at different ways to frame problems before trying to solve them. How identifying the right problem (and solution)...

After working for years on many different projects, we realised that a big part of what we do is identifying and understanding problems...

When was the last time you felt the spark and drive of curiosity? Are you a curious so-and-so by nature, or was it something out of the...

Hello there! We hope you’re well. This month, we’ve been thinking a lot about purpose. In business as well as in life, being clear on our...

Happy new year! Hope you’ve had a good festive break. Last year was tough for lots of us (you know why) but we want to be optimistic and...