Why Words Matter Newsletter August 2021 It’s a business and marketing commonplace that by targeting everyone, you reach no one. After...

Why Words Matter Newsletter July 2021 Last month, we wrote about the small yet mighty details that make up our communications, shaping...

Why Words Matter Newsletter May 2021 Hello, As in many other things, the devil is in the detail when it comes to communication....

Last month, we looked at different ways to frame problems before trying to solve them. How identifying the right problem (and solution)...

After working for years on many different projects, we realised that a big part of what we do is identifying and understanding problems...

When was the last time you felt the spark and drive of curiosity? Are you a curious so-and-so by nature, or was it something out of the...

Hello there! We hope you’re well. This month, we’ve been thinking a lot about purpose. In business as well as in life, being clear on our...

Happy new year! Hope you’ve had a good festive break. Last year was tough for lots of us (you know why) but we want to be optimistic and...

Hi there! Well, that was fast. Just like that, 2020 is almost over. Will we be glad to see the back of these ‘unprecedented times’ and...

Hi there! Us again! A new month is upon us and we hope you’re keeping safe and sane. With Lockdown 2.0. looming in England and Wales...

Hi there, How’s October looking for you? Hope everything’s well, despite the unsettling thought that Christmas is just around the corner!...

Hi there, How are you today? We hope things are well your side. As we ramble into the season of woolly jumpers in what is one of the...

Hi there, As we roll into August, we hope you’re well and safe, and have a chance to switch off, relax and enjoy some sunshine. As...

Hi there, How are you today? We hope you’re holding up at the moment. When we thought the world couldn’t get more remarkable, June proved...

Hi there, How are you doing today? It’s June already, crazy! We hope you and yours are coping well with everything, and enjoying the...

Hello there, How are you doing today? We hope you and yours are coping well with everything. Like every month, we’ve put together some...

Hello there! Like us, you may be facing some difficult decisions about your business. Our world is changing quickly. Perhaps a bit too...

Hi there! It’s nice to see that spring is almost here, isn’t it? Winter always seems too long (and way too dark), so hopefully we’ll...

Hi there! February came around quickly, didn’t it? Last month was an exciting one for us. We started discussions for some new projects,...

Hi there! 2019 wasn't easy for many, but what year is anyway? As well as getting over some health hurdles thanks to the fantastic NHS, we...